A Fractional CTO is a new trend in the tech industry that enables companies to leverage top-tier technical leadership on a part-time basis.

Michael Sattler, The Venturepreneur



A Venturepreneur is anyone who’s building an organization to make a new product idea real.

Venturepreneurs recognize that imagining a new thing is not the end of the game … it takes people,
a business model, strategy, operations … and all the other stuff that makes that thing operationally and fiscally sustainable.

With a career spent in founding and technical leadership roles with new and enterprise-level organizations, Michael Sattler is a veteran in technology strategy, operations, and product management.

  • B2B and B2C SaaS product development
  • Software and application design and engineering operations
  • New venture creation
  • Scaled and managed technical teams from 2-50+ across three continents
  • Large-scale cross-functional program management
  • Innovation practices

BA, Princeton University

MBA (magna cum laude)
Babson Collage

#1 in Entrepreneurship for 30 years

“Michael has a knack for being able to see beyond the immediate, and even longer term, to a true vision of what a team, technology and company can become. … He truly is a force to be reckoned with. Some days felt like I just needed to hold on to his coattails to keep up.”

Sean Bullock, Director, Data Strategy at Activate Care


LIKE IT OR NOT, Every business is a tech business


Technology is changing the world faster than ever. But the old ways of adapting are outdated, opaque, or inapplicable.

Whether you’re a startup or an enterprise, looking for product market fit or just modernizing your operations, we can help you combine the latest product thinking with the best practices of the most nimble startups.

Recent Engagements

With solutions for collectors, galleries, and logistics professionals, Authentify Art brings trust to the fine art ecosystem by securely connecting physical artwork to its digital provenance.

With complete treatment offerings for corporate wellness, value-based medical providers, and insurers, Adesso”s platform-based solution helps discover and treat cardiac risk for women.

Finding business-minded, product-driven technical leadership
has always been a challenge. Now there’s a new way to move your business forward

And you can start today.

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The Venturepreneur Video Series

  • Episode 6. How NOT to find product-market fit
    Today’s topic: How do I find product market fit? Let’s start with what NOT to do. First, let’s say you’ve got an idea for a venture. No product, no customers, no sales. That’s good. That’s absolutely where you should start.  (By the way, I’m going to use customers as a … Read more
  • Episode 5. What is product-market fit?
    As we’ve discussed previoously, product-market fit is “finding a good market with a product capable of satisfying that market.” In most areas, product-market fit has been around for a long time and are well understood. Automobiles, breakfast cereal, toothpaste – all of these were established a century or more ago, … Read more
  • Episode 4. What is the purpose of a venture?
    What is the primary purpose of a new business venture? Remember: ventures can be freestanding startups or initiatives within larger organizations. In either case, the purpose of a venture is to find product-market-fit. That’s it. One definition of a venture I like to use is just “a group of people … Read more
  • Episode 3. What do venture structures look like?
    Whether you’re a freestanding startup or a business unit, you’re probably used to seeing charts like this: Pretty standard stuff, right? Its primary purpose is to reflect specialization, accountability, and authority. But look at what the side effects are. First, it concentrates power and accountability at the “top,” suggesting that … Read more
  • Episode 2. Venturepreneurs vs entrepreneurs
    The difference between entrepreneurship and venturepreneurship?  Ego. Today an ‘entrepreneur’ can mean anyone from a  one-person small-town day-care business, to a member of a multi-level marketing scheme, to a fast-growth venture capital-backed mover and shaker. But the common thread of all these definitions? THE INDIVIDUAL. They’re alone. In the United … Read more
  • Episode 1. What is a Venturepreneur?
    There’s no shortage of new ideas out there that might make the world better, and all of them require groups of people – creators, product designers, operators, marketers, customers – to make them real.  What HAS changed is the speed of technology. It’s creating new opportunities and new ideas faster … Read more