The second part of a PMF overview : what it is and how to think about it. This one focuses on what evidence you’re looking for in a PMF strategy and how it can make a huge difference in getting raising money for your venture.
In this video I start to explore the details of what PMF is, how to think about it, and how to go about making its pursuit central to your new venture’s activity. This is part one with more to come!
How NOT to find product-market fit: A) Worry about a business plan. B) Raise money to build a product. C) Build your product before you know how to sell it.
Put gliby, product-market fit is “finding a good market with a product capable of satisfying that market.” But it gets harder from there. One useful definition is “when strangers are calling you about your product without being asked”.
What is the primary purpose of a new venture? It’s simple: find product-market-fit. That’s it.
Traditional org charts contain some implicit biases – and not good ones. We provide an alternative.
The difference between entrepreneurship and venturepreneurship? Ego. A venturepreneur understands that to create a fiscally sustainable result, you’ve got to create something that balances the contributions and needs of groups of people.
A Venturepreneur is anyone who’s building an organization to make a new idea real. That’s what this series is going to be about: combining the latest product thinking with the best practices of the most nimble startups to help create ventures cheaper, better, and faster than ever before.
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